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Research papers

Can survey gaming techniques cross continents?

The last years has seen a proliferation of more creative ways of asking questions in online surveys. More recently the idea of gamification has exploded onto market researchers' consciousness along with new ideas on how questions can be asked in...

Catalogue: Asia Pacific 2012: Asia Kaleidoscope
Authors: Duncan Rintoul, Jon Puleston
April 17, 2012
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Citation

Rintoul and Puleston (2012a, April 17). Can survey gaming techniques cross continents?. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/can-survey-gaming-techniques-cross-continents-